BigXthaPlug Age: His Net Worth, Height, Weight, and Life Story

If you’ve been searching for everything about BigXthaPlug’s age, career, and personal life, you’ve landed in the right place. Born Xavier Landum on May 12, 1998, in Dallas, Texas, BigXthaPlug is 27 years old as of 2026, and he’s already rewriting what’s possible in Southern hip-hop. 

His deep, commanding voice, raw street storytelling, and relentless work ethic have propelled him from writing his first raps on a jail-issued medical form to debuting inside the Top 5 of the Billboard Hot 100. That kind of trajectory doesn’t happen by accident; it’s the product of a life lived hard, turned into art. 

Let’s break down everything: BigXthaPlug’s age, his net worth, physical stats, career milestones, and the life story behind the music.

Who Is BigXthaPlug?

BigXthaPlug is an American rapper, songwriter, and record producer from Dallas, Texas, widely recognized as one of the most authentic voices in the modern Southern rap movement. His real name is Xavier Landum, and he built his reputation the old-fashioned way through lived experience, lyrical honesty, and consistency.

He isn’t your typical overnight social media sensation. BigXthaPlug’s story is rooted in real struggle: a turbulent childhood in Dallas, brushes with the law, time in solitary confinement, and the love of a son who changed everything. 

That depth of experience pours directly into his music, which blends the commanding vocal presence of classic hip-hop with the chopped-and-screwed soul of the South. What separates him from his peers is his refusal to dilute his message. Whether he’s rapping about street life, fatherhood, or heartbreak, BigXthaPlug brings the same unflinching authenticity every single time. 

His gold-certified single “Texas,” his sophomore album Take Care, and his groundbreaking country-rap crossover “All the Way” with Bailey Zimmerman have all confirmed what his early fans already knew: this man is built for longevity.

BigXthaPlug Bio

CategoryDetails
Full Real NameXavier Landum
Stage NameBigXthaPlug
Date of BirthMay 12, 1998
BigXthaPlug Age (2026)27 years old
BirthplaceDallas, Texas, USA
NationalityAmerican
EthnicityAfrican-American
Zodiac SignTaurus
ReligionChristianity
ProfessionRapper, Songwriter, Record Producer
Music GenreSouthern Hip-Hop, Rap
Debut MixtapeBacc from the Dead (2020)
Debut AlbumAmar (February 2023)
Record Label600 Entertainment / UnitedMasters
Notable ProjectsAmar (2023), Take Care (2024), I Hope You’re Happy (2025)
Top Songs“Texas,” “Mmhmm,” “Safehouse,” “All the Way” (feat. Bailey Zimmerman)
Height6 ft 3 in (191 cm)
Weight~198 lbs (90 kg)
Estimated Net Worth$1.5 – $5 Million
ResidenceDallas, Texas, USA
Son’s NameAmar
Instagram Followers1.9 Million+
YouTube Subscribers1.7 Million+

BigXthaPlug Net Worth

As of 2026, BigXthaPlug’s net worth is estimated to be between $1.5 million and $5 million. That number is a testament to smart, independent hustle rather than a label-funded shortcut, and it continues to climb steadily with every new project he drops.

What makes his financial story compelling is how it was built. BigXthaPlug never handed over control to a major label in exchange for a check. Instead, he distributes through UnitedMasters via his own imprint, 600 Entertainment, keeping a significantly larger share of his revenue than most artists at his stage. Every stream, every concert ticket, every merch sale flows through channels he owns or substantially controls.

His debut album Amar put him on the map. His sophomore effort, Take Care, which reached No. 3 on Top Rap Albums and made Rolling Stone‘s Top 20 Hip-Hop Albums of 2024, considerably increased his earning power. Then in 2025, his third album, I Hope You’re Happy, debuted at No. 2 on Top Rap Albums with 47,000 equivalent album units in its first week, further cementing his commercial trajectory.

His crossover hit “All the Way” with Bailey Zimmerman, which debuted at No. 4 on the Billboard Hot 100, opened up an entirely new audience and revenue stream. It was BigXthaPlug’s first top-10 hit on the Hot 100, and it proved that his brand can travel well beyond the confines of regional rap.

BigXthaPlug Source of Income

BigXthaPlug’s income is diversified across multiple revenue channels, which is exactly why his net worth has grown consistently rather than in volatile spikes. Here’s how his money breaks down:

Income SourceEstimated Annual Contribution
Music Streaming (Spotify, Apple Music, etc.)$400,000 – $600,000
Concert Tours & Live Shows$250,000 – $500,000
YouTube Ad Revenue$83,000 – $250,000
Merchandise Sales$75,000 – $150,000
Brand Collaborations & Sponsorships$100,000 – $200,000
Album & Digital Sales$50,000 – $100,000
Label & Investments (600 Entertainment)$30,000 – $75,000

Streaming is his biggest engine, powered by songs like “Texas,” which racked up over 62 million YouTube views alone, and “Mmhmm,” which charted on the Billboard Hot 100. His YouTube channel, with over 1.6 million subscribers and more than 1.3 billion combined views, generates serious monthly ad revenue.

Live performances are equally significant. Industry sources suggest BigXthaPlug earns between $20,000 and $50,000 per show, a figure that has been climbing as his profile rises. The “Take Care Tour” and “Don’t Mess With Texas Tour” both contributed strongly to his bottom line through ticket sales and VIP packages.

His merchandise operation at BigXthaPlugOfficial.com has become increasingly professional. The limited-edition merch drop tied to “All the Way” featured black-and-white tees with mock chains and his signature logo, and sold out quickly, showing that his brand translates directly into consumer spending.

On the business side, his label 600 Entertainment has signed artists including Ro$ama and Yung Hood, adding a potential long-term royalty income stream on top of his own music earnings.

BigXthaPlug Age

BigXthaPlug Age

BigXthaPlug’s age is 27 years old as of 2026. He was born Xavier Landum on May 12, 1998, in Dallas, Texas, making his zodiac sign Taurus — a sign often associated with determination, resilience, and a grounded nature. All three traits show up unmistakably in his music and career decisions.

When people first hear BigXthaPlug, they almost always assume he’s older. His voice carries the weight of someone who’s been through decades of life, not just 27 years. That’s not an accident; it’s the product of a genuinely difficult journey that packed more experience into a short span than most people encounter in a lifetime.

Big X The Plug, age 2026, is a common search because fans are constantly struck by how much he has accomplished so young. By the time most rappers are finding their footing, BigXthaPlug had already earned a Gold-certified single, placed on the Billboard Hot 100 multiple times, landed in the 2024 XXL Freshman Class, won XXL’s Best New Artist of the Year, and scored a Top 5 Billboard Hot 100 hit all before turning 27.

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Xavier Landum’s age also comes up frequently in searches because fans want to connect the man behind the music to the music itself. Knowing that he was arrested just before his 18th birthday, that he was writing rap lyrics on jail-issued paper in solitary confinement, and that he missed his son’s first birthday while incarcerated — that context makes the lyrics land in an entirely different way.

As of Big X The Plug’s age 2026, he sits at an incredibly enviable position in the music industry: young enough to have decades of career ahead, but seasoned enough by real-life experience to produce music with genuine emotional depth. BigXthaPlug’s date of birth, May 12, 1998, places him squarely in Gen Z, yet his sound defies easy generational categories.

BigXthaPlug Height & Weight

BigXthaPlug Height

BigXthaPlug stands approximately 6 feet 3 inches tall (191 cm). That’s a commanding frame that translates powerfully to the stage, adding an unmistakable physical authority to an already dominant presence. When BigXthaPlug walks out during a live set, the combination of his stature, his deep baritone voice, and his confident delivery makes the room pay attention immediately.

Big X The Plug’s height and weight are frequently searched by fans, in part because his physical presence seems to match the larger-than-life energy of his music. His tall build and broad frame have become part of his visual identity, whether he’s performing at a festival, shooting a music video, or walking into a room.

BigXthaPlug Weight

BigXthaPlug weighs approximately 198 lbs (90 kg). His solid, athletic build is a remnant of his earlier years, when he played football at Crown College in Minnesota before his music career took hold. That athletic background contributes to the physical stamina his high-energy live performances demand.

Together, BigXthaPlug’s height and weight give him a physical presence that reinforces the power of his voice. It’s one of the reasons audiences at his concerts describe the experience as visceral. Everything about him, from the ground up, is built to command a room.

Career Highlights & Achievements

BigXthaPlug’s career is a masterclass in rapid, organic growth. Here are the milestones that define his journey:

2020 – The Beginning: He released his debut mixtape Bacc from the Dead after being released from jail, channeling years of frustration and ambition into his first body of work. It circulated underground and laid the foundation for what was to come.

2021 – Building Momentum: Mr. Trouble arrived, deepening his catalog and building his Dallas fan base. Word-of-mouth on the streets and online began to accelerate.

2022 – The Single That Started Everything: “Texas” dropped and began its viral run, spreading rapidly across TikTok and social media. The song’s blend of regional pride and raw storytelling connected with listeners far beyond Dallas.

February 2023 – Amar: His debut album, named after his son, arrived as both a personal statement and a commercial breakthrough. “Texas” was certified Gold by the RIAA. “Safehouse” gathered over 13 million Spotify plays. The Don’t Mess With Texas Tour followed, selling out dates across the country.

2024 – Take Care and National Recognition: His sophomore album peaked at No. 3 on Top Rap Albums and was named one of Rolling Stone’s Top 20 Hip-Hop Albums of the year. “Mmhmm” charted on the Billboard Hot 100, marking his first mainstream chart appearance. He was selected for the 2024 XXL Freshman Class, one of hip-hop’s most prestigious annual recognitions. 

He then won XXL’s Best New Artist of the Year, confirming his status as the class’s standout performer. He was also nominated for Best New Artist at the 2025 iHeart Radio Music Awards.

April 2025 “All the Way” Makes History: His collaboration with country star Bailey Zimmerman debuted at No. 4 on the Billboard Hot 100, giving BigXthaPlug his first top-10 hit and breaking new ground as a country-rap crossover single. It cemented his reputation as an artist without genre boundaries.

2025 – I Hope You’re Happy: His third album debuted at No. 2 on Top Rap Albums with 47,000 equivalent album units in its opening week, his strongest first-week commercial performance to date.

How BigXthaPlug Became Successful

BigXthaPlug’s success didn’t arrive through luck, gimmicks, or viral shortcuts. It came from a rare combination of genuine life experience, artistic discipline, and smart independence.

He grew up in a Dallas household shaped by hardship. His mother was a fearless, street-smart woman, he once recounted, watching her pull out a gun to defend the family against a would-be thief when he was just four or five years old. 

His father was the disciplinarian of the household, strict but musically open, introducing young Xavier to artists like UGK, Lil Wayne, The Isley Brothers, and Drake. Those early influences planted the seeds of his eclectic, deeply Southern sound.

School was a struggle. BigXthaPlug skipped classes, got into fights, and eventually relocated from Dallas to Commerce, Texas, to live with his father. After graduating from Ferris High School in 2016, he enrolled at Crown College in Minnesota on a football path, but that chapter ended quickly when he was caught selling marijuana in his dorm room. 

His first arrest came just before his 18th birthday, on a warrant for aggravated robbery. The real turning point came in solitary confinement. With nothing but time, frustration, and a jail-issued medical form, he wrote his first raps. What began as a way to cope with confinement became a calling. 

He missed his son Amar’s first birthday while incarcerated, a moment he has described as one of the most painful and pivotal of his life. That pain became purpose. After his release, he paid for studio time out of pocket, recording while still navigating the streets. A second arrest in 2022 for weapons and marijuana charges put him back in solitary, where he again turned to writing. When he got out, he released Amar not just an album, but a letter to his son.

His independence has been just as important as his artistry. By operating through 600 Entertainment and UnitedMasters, he maintained control of his music, his brand, and his revenue. He didn’t wait for a major label to validate him. He built the audience first, then proved the commercial viability second.

BigXthaPlug Concert

A BigXthaPlug concert is an experience that fans consistently describe as one of the most intense and authentic in hip-hop. He doesn’t hide behind lavish production or rely on backup dancers; he commands the stage through sheer presence, and his voice hits differently when it fills an arena.

His touring history reflects his rapid ascent. The 2023 Don’t Mess With Texas Tour was his first national run, and it proved that his Dallas fan base had extended well beyond Texas. The Take Care Tour in 2024 was a significant step up in scale, and his per-show earnings reportedly grew from $20,000 to upward of $50,000 as demand increased.

Live performances are a cornerstone of how BigXthaPlug maintains and deepens fan loyalty. The call-and-response moments between him and his crowd, the raw emotion of performing songs like “Safehouse” or “Texas” live, and his willingness to connect genuinely with the audience, these are the things that turn casual listeners into die-hard supporters.

BigXthaPlug Social Profiles

BigXthaPlug maintains a strong and growing presence across every major platform, using social media as a direct line to his fan base rather than a corporate promotional channel.

Instagram (@bigxthaplug): With over 1.9 million followers, his Instagram is a window into both his personal life and his artistic journey. He shares behind-the-scenes content, personal moments, concert footage, and music updates directly with fans.

YouTube (BigXthaPlug): His channel has surpassed 1.7 million subscribers and over 1.3 billion total video views. The “Texas” music video alone has cleared 62 million views. Monthly ad revenue from the channel has peaked at over $83,000 in recent months.

TikTok (@bigxthaplug_): His TikTok presence helped “Texas” go viral, and the platform remains a key driver of discovery for new fans. User-generated content using his music consistently pushes his tracks into trending cycles.

Spotify: With over 2 million monthly listeners and multiple tracks crossing the 10-million-play threshold, Spotify is one of his primary revenue streams and audience growth channels.

Songs, Collabs & Playlists

Best Rap Songs

BigXthaPlug’s catalog is lean but powerful. Every project he has released adds meaningfully to a growing body of work that holds up under repeated listening. His standout tracks include:

“Texas” was his cultural breakthrough. Gold-certified by the RIAA, with over 62 million YouTube views. The song that introduced him to a national audience and put Dallas rap back on the map.

“Mmhmm” was his first Billboard Hot 100 chart entry, celebrated as a chartbreaker in February 2024. The track combined his signature vocal delivery with an irresistibly catchy hook.

“Safehouse” is one of the standout cuts from Amar, with over 13 million Spotify streams. Raw, personal, and impossible to forget once you’ve heard it.

“All the Way” (feat. Bailey Zimmerman) is his biggest commercial moment to date, debuting at No. 4 on the Billboard Hot 100. A country-rap crossover that proved his music has no ceiling.

“Levels,” “Back On My BS,” “Mr. Trouble” Deep-catalog favorites that showcase the evolution of his style from street-level debut material to more refined, radio-aware production.

Collabs

BigXthaPlug has been selective with his collaborations, preferring to work with artists whose authenticity aligns with his own. His most notable partnerships include:

Bailey Zimmerman The “All the Way” collaboration was a cultural event that topped both hip-hop and country streaming charts and introduced BigXthaPlug to an entirely new demographic.

Maxo Kream is a natural creative partnership between two artists from the Texas rap tradition, both known for unflinching street narratives.

Ro$ama and Yung Hood (via 600 Entertainment) — His own label signees, with whom he has developed project work that reflects his vision as a label executive, not just an artist.

Playlists

Playlist placement has been central to BigXthaPlug’s streaming growth. His tracks regularly appear on Spotify and Apple Music’s curated hip-hop playlists, including Southern rap and emerging artist placements that consistently drive new listener discovery. The viral TikTok cycles around his songs, particularly “Texas,”  generated enormous playlist algorithm momentum that continues to pay streaming dividends.

Big X The Plug Age

It’s worth returning to Big X The Plug age one more time, because it truly is one of the most remarkable parts of his story. At just 27 years old in 2026, Xavier Landum has lived multiple lifetimes’ worth of experience and transformed all of it into art.

Think about the timeline. Big X The Plug’s birthday is May 12, 1998. He was writing lyrics in solitary confinement before he was old enough to legally drink. He named his debut album after his son. He earned a Gold-certified single before he turned 26. He made the 2024 XXL Freshman Class at 26 years old, won the XXL Best New Artist of the Year award, and scored a Top 5 Billboard hit with “All the Way” at 26 going on 27.

BigXthaPlug’s age in 2025 represented his commercial peak so far, and he’s just getting started. As of Big X The Plug’s age 2026, he has already announced plans for a full country project, is expanding 600 Entertainment, and continues to release music that resonates with both his core hip-hop audience and new listeners across genres.

His fans’ ongoing fascination with Xavier Landum’s age makes complete sense. It’s hard to reconcile the maturity and gravitas of his music with the fact that he’s still in his late 20s. But that’s precisely what makes BigXthaPlug one of the most compelling figures in American hip-hop right now.

FAQs

How old is Big X The Plug in 2026?

Big X The Plug is 27 years old in 2026. He was born on May 12, 1998, in Dallas, Texas. His Taurus zodiac sign fits the same determination and groundedness that defines Taureans, showing up in every aspect of his career and music.

What is BigXthaPlug’s net worth?

BigXthaPlug’s net worth is estimated between $1.5 million and $2.5 million as of 2026. His wealth is earned through music streaming, concert tours, YouTube ad revenue, merchandise sales, brand collaborations, and his independent label 600 Entertainment. That figure is growing rapidly as his commercial reach expands.

When was Big X The Plug born?

Big X The Plug was born on May 12, 1998, in Dallas, Texas. Some sources have listed alternate dates, but May 12, 1998, is the most consistently cited and widely verified birth date across credible sources, including Wikipedia and his official profiles.

What is BigXthaPlug’s real name?

BigXthaPlug’s real name is Xavier Landum. He was born and raised in Dallas, Texas, and adopted the BigXthaPlug stage name as he developed his rap identity. The “X” represents his first name, while “Plug” reflects his street credibility and Dallas roots.

Conclusion

BigXthaPlug’s age is more than a biographical footnote; it’s a lens through which his entire career makes more sense. At 27, this Dallas-born rapper has survived jail, fatherhood, street life, and the music industry’s gatekeeping mechanisms to build something genuinely rare: an independent hip-hop career with authentic roots, growing commercial power, and no signs of slowing down.

From the moment he wrote his first bars on a medical form in solitary confinement to the moment “All the Way” debuted in the Billboard Hot 100’s top five, Big X The Plug’s journey has been defined by turning pain into purpose. His BigXthaPlug age 2026, just 27 years old, positions him for decades of continued dominance in the Southern rap scene and well beyond it.

Whether you’re new to his music or a longtime fan, understanding BigXthaPlug’s age, his background, and the real story behind the stage name makes every listen hit harder. Keep watching Xavier Landum. He’s only getting started.

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